Post by account_disabled on Jan 24, 2024 4:45:56 GMT 1
Victoria Harakhash , CEO of Kiwi Agency , lecturer at the WebPromoExperts Academy and curator of the Instagram for Business course , told how Instagram is useful for business, which tools work best to achieve certain goals. For someone on Instagram, traffic to an online store or website is important, for others - increasing brand recognition. And someone uses Instagram as a place to communicate with followers, customers or for technical support. Depending on which goals you have as a priority, the necessary tools are selected.
Target businesses on Instagram Instagram business C Level Executive List goals After analyzing the briefs filled out by potential clients for our company over the past two years, we realized that the leading positions were occupied by the goals: sales and increasing brand awareness. For any business, it is important to first define the goals, and then choose the tools that will definitely work. Tool No. 1. Instagram Stories and Live Streams In recent years, the popularity of storis, as a separate tool, has increased many times. More and more people are logging into Stories and viewing them every day. For many users, stories have become an alternative to the YouTube channel or TV.
Stories view statistics Stories view statistics How to work with the Stories tool To work with Stories, you need to think through a content plan and strategy. It is important to understand that they need to be compiled not only for working with posts, ribbons and rubricators, but also separately for stories. Always use the holiday calendar when creating a content plan for Stories. Pick something that fits your brand, niche, industry, and see what events and situations you can prepare for in advance and play it off in your content. Stories In 2021, visualization, dynamics and movement, alternating slow and fast frames, CTA and animation, selected swipes will be important in the publication of Stories (link to an external source - available to those who have 10 thousand followers or in an advertising publication).
Target businesses on Instagram Instagram business C Level Executive List goals After analyzing the briefs filled out by potential clients for our company over the past two years, we realized that the leading positions were occupied by the goals: sales and increasing brand awareness. For any business, it is important to first define the goals, and then choose the tools that will definitely work. Tool No. 1. Instagram Stories and Live Streams In recent years, the popularity of storis, as a separate tool, has increased many times. More and more people are logging into Stories and viewing them every day. For many users, stories have become an alternative to the YouTube channel or TV.
Stories view statistics Stories view statistics How to work with the Stories tool To work with Stories, you need to think through a content plan and strategy. It is important to understand that they need to be compiled not only for working with posts, ribbons and rubricators, but also separately for stories. Always use the holiday calendar when creating a content plan for Stories. Pick something that fits your brand, niche, industry, and see what events and situations you can prepare for in advance and play it off in your content. Stories In 2021, visualization, dynamics and movement, alternating slow and fast frames, CTA and animation, selected swipes will be important in the publication of Stories (link to an external source - available to those who have 10 thousand followers or in an advertising publication).